Author Archives: antioch printing

Use Self-Mailers to Boost Your Visibility Looking to target prospects with confident, eye-catching designs? Consider a self-mailer that you send through the U.S. Postal Service’s EDDM (Every Door Direct Mail) program. This cost-effective marketing solution helps you target individual zip … Continue reading →

True Empathy Can Win the Day A farmer had a litter of puppies for sale. As he was driving the last nail into his advertising yard sign, he felt a tug at his overalls. “Mister,” said a boy at his … Continue reading →

How to Use Customization to Gain Customers Coca-Cola is a brand built on scenes of enjoying life together. Coke has worked tirelessly to promote not only its product, but the message behind it: that sharing, or gathering family and friends … Continue reading →

Why Developing Good Leaders is Critical to Your Business’ Success Regardless of the type of business you’re running or even the industry that you find yourself operating in, everyone knows that quality leadership is essential. It’s equally essential for you … Continue reading →

Brochures: An Incredibly Effective Marketing Tool Sometimes things become trends for a reason. Case in point: brochures. Brochures are still incredibly effective marketing tools. Why? Because Brochures Have Versatility to Spare Brochures are the perfect supplementary tool to give to … Continue reading →

Visuals Need a True Narrative For Maximum Effectiveness Human beings are visual learners, which is part of why visual communication is so effective (and important). Whether you’re talking about a B2C or B2B situation, marketing presentations allow your message to … Continue reading →

Cash Flow and Marketing: What You Need to Know Cash flow is important in the lifespan of any business, but one of the key things to understand is that it’s about more than just "money in versus money out." It’s … Continue reading →